PODCAST

ING (Kim Larsen) on digital transformation

Kim Larsen of Ing talks digital transformation’s impact on banking image

Podcast information

Kim Larsen is the Head of Global Communications & Brand Experience at the ING. The bank has its roots in The Netherlands but now has clients in over 40 countries. The digital transformation of the banking sector encouraged a lot of new digital companies to enter the market. How does ING compete with old and new rivals? And: it is Kim’s job to make ING more brand driven. But luckily, he doesn’t pursue that goal on his own, he leads a team of 500 colleagues around the world.

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Speaker

Kim Larsen

Head of Global Communications & Brand Experience at the ING

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Title

Kim Larsen of Ing talks digital transformation’s impact on banking.

cardDate

2024-07-09

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CardDescription

ING’s head of global communications and brand expression discusses how to succeed in the highly competitive digital landscape of the banking industry.

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caas:content-type/podcast