Adobe Brand Visibility Features
AI Brand Visibility And Performance Across LLMs
See how your brand shows up when customers ask AI. Track mentions, citations, and sentiment across major AI platforms, quickly identify prompts, and act on recommendations built on 2.18B+ observed AI responses across 117+ markets, from Semrush and Adobe.
AI and LLM search visibility
Discover how often your brand is mentioned, cited, and described across AI platforms, and how LLMs respond when people ask about your category. Identify which platforms and topics to prioritize.
- Visibility Score. Combines frequency, prominence, and sentiment of mentions over time.
- Platform comparison. Measure how your brand performs across ChatGPT, Google AI Overviews and AI Mode, Gemini, and Perplexity.
- Competitor analysis. Benchmark your share of voice and sentiment against competitors and see the topics most associated with each brand.
- Citation tracking. See which sites and pages AI cites when it mentions you.
- Custom reporting. Share customizable reports and live dashboards that make it easy for stakeholders to understand how your brand shows up.
Intelligent visibility analysis
Reduce guesswork about which prompts matter. Build your prompt list from topics and prompts informed by customer demand data. Topics and their representative prompts help show you where to focus first.
- Value-driven prompts. Identify the prompts that will drive value for your business by searching over 300 million+ consumer prompts. Grouped into topics and informed by consumer behavior data, you’ll quickly be able to uncover what customers ask about, estimate how often prompts comes up, and where your brand has gaps.
- Prioritized targets. Decide which gaps to close, which competitor-winning prompts to target, and which topics to defend where you already lead.
- Demand opportunities. Spot topics where your search presence isn’t yet earning AI citations by comparing demand across both AI prompts and organic search.
- Additional signals. Refine your priorities with additional signals, from Google Search Console to agentic traffic that shows which pages AI agents surface most.
Data-backed decision making
Make decisions with a view of the market, grounded in observed AI answers and traceable evidence you can verify. Combine Semrush market intelligence with signals from your own digital properties, so you can understand AI visibility trends, review the findings behind recommendations, and measure changes alongside your actions.
- Search behavior data. Ground your view in behavioral and search intelligence representing over 200M internet users and 28.9B keywords, with related prompts organized into distinct customer needs rather than repetitive variations.
- Global AI responses. See which brands AI recommends, drawn from over 2.18B observed AI responses across more than 117 markets.
- Traceable insights. Follow insights back to the underlying prompts, answers, citations, and sources, with repeated measurement to help distinguish trends from one-off swings.
- Integrations. Connect that market view to your own site data, including AI agent visits, referral traffic, engagement, and conversion from Adobe Experience Manager Sites, Adobe Analytics, and Adobe Customer Journey Analytics.
Learn how to use AI-driven brand performance features.
Find what you need in Adobe Experience League, our vast collection of how-to content — including documentation, tutorials, and user guides.
