Adobe Brand Visibility Features
Brand Optimization For AI Search
Improve how accurately and prominently AI systems represent your brand. Prescriptive recommendations and one-click implementation let you optimize at the CDN edge, while actionable recommendations help your teams improve content on your own site and across the sources AI draws from.
Technical recommendations for structured data and crawlers
Find and remove the technical issues that may limit AI readability and deliver fixes at the edge, so agents can access and interpret your pages without changing what human visitors see.
- Structured data validation. Check your structured data against what agents expect and get fixes you can act on.
- Site audit. Check crawler accessibility, including blocked agents and 404 errors.
- AI-ready page content. Generate LLM-ready versions of your pages for agentic readers, without changing the experience for human visitors.
- Quick deployment. Deploy at the edge with rollback available, compatible with Fastly, Akamai, and Cloudflare.
Site content recommendations to improve LLM visibility
Make your existing content easier for AI to interpret and cite. Adapt content at the edge for AI agents, helping LLMs identify what your pages are about, extract relevant information, and use it in their answers.
- Restructure into FAQs. Turn content into FAQs that make key information more digestible and easier for LLMs to surface in responses.
- LLM-friendly summaries. Create concise summaries of your existing pages, designed to help AI interpret what each page is about and increase its likelihood of being cited.
- Simplify complex content. Create clear, simplified versions designed to be easier for LLMs to synthesize.
Optimize content directly in your CMS
Make the change where your content lives. Identify optimizations for both humans and agentic visitors based on real search demand, then deliver each one straight into Adobe Experience Manager Sites — ready to review, edit, and publish.
- Close coverage gaps. Use identified SEO signals to create new content or update existing content where additional coverage can improve visibility.
- Refine your metadata. Update page-level metadata to help LLMs interpret each page.
- Skip the handoffs. Update or deploy content directly within the relevant page component, with fewer placement steps.
- Keep your workflow. Send changes through your existing Adobe Experience Manager review, approval, and publishing process.
- Verify after publishing. Confirm that AI agents can access the change once it goes live.
Help AI agents access richer information
Surface the rich information already stored in your content and commerce systems, so what AI says about your images, videos, and products can start from your brand positioning.
- Reuse your content. Surface the descriptions, captions, and video transcripts stored in Adobe Experience Manager Assets, so agents can read your own account of your images and videos.
- Sharpen product descriptions. Enrich product catalog data with descriptions and use case phrases to help LLMs interpret the narrative value of the product.
- Provide product details. Expose rich product information from your commerce catalog to the agents reading your product detail pages, so answers about your products can draw on details you provide.
Off-site content tactics to grow brand mentions
Understand where AI draws information about your brand beyond your own site. Identify the external sources cited in AI answers about your brand and receive prescriptive guidance on how to close gaps, channel by channel.
- Find AI sources. Discover which sources AI cites most often for answers about your category, from forums like Reddit and Quora to Wikipedia, YouTube, and earned media.
- Focus where it counts. Prioritize the channels where your citation gaps are biggest, so effort can go where it’s more likely to affect AI answers.
- Act on clear next steps. Get guidance for each channel, from link building to forum engagement.
- Monitor your brand. Track new mentions as they appear, so you can see how visibility changes alongside your efforts.
Learn how to optimize your brand for AI search.
Find what you need in Adobe Experience League, our vast collection of how-to content — including documentation, tutorials, and user guides.
