Ignite digital sales and strengthen customer loyalty with a platform built specifically for B2B sales optimization. Reach new markets, attract new buyers, and enhance sales rep productivity for greater efficiency and growth.
Personalized B2B commerce experiences
Deliver a personalized, friction-free B2B buying experience with an always-on digital sales portal.
Customer-specific price books and catalogs. Ensure your customers' buying experience matches their contract terms with personalized price books and product assortments.
Hassle-free ordering. Expedite restocking by uploading multiple SKUs, using one-click reorders, and initiating orders from pre-defined requisition lists of frequently purchased items.
Buyer-defined purchase approval workflows. Empower customers to stay within their budget with automated purchase approval workflows.
Flexible buyer management. Allow your buyers to purchase on behalf of multiple companies and easily switch between accounts.
Flexible payment options. Let your customers pay down their accounts with either credit cards or digital wallets.
Learn more about personalized B2B commerce experiences.
style
Divider, container
Built-in support for complex B2B accounts
Cater to B2B businesses of all sizes and structures with tools that make it easy to acquire new customers and establish company account hierarchy.
Seamless customer acquisition. Enable new customers to sign up for a company account directly from your storefront.
Company accounts. Let your customers set up accounts with multiple buyers that can be organized into buying groups or hierarchies.
Parent-child account structure. Support complex business structures — such as businesses with multiple subsidiaries or regional operating companies — by allowing your customers to assign accounts under a parent account.
Learn more about supporting complex B2B accounts.
style
Divider, container
Tools for stronger sales
Transform your sales team from order takers to proactive sellers with tools for digital selling and support.
Streamlined quoting. Empower both your customers and sellers to create quote requests directly through your site.
Standing quotes. Simplify repeat purchases using a quote template with pre-approved contract and pricing terms that can be applied to multiple quotes.
Quote to cash. Create quotes, apply line-item discounts, trade messages to negotiate the agreement, and let customers check out — all through your site.
Assisted selling and login as the customer. Let sales and customer service reps log in as their customer — after permission is granted — to troubleshoot issues, walk them through product configurations, and create orders or quotes on their behalf.
Put your customers in control with 24/7 account access so they can take care of day-to-day tasks independently. With our intuitive self-service portal, customers can track shipments, view their entire quote and order history, access invoices, monitor company credit, request returns, manage buyers and permissions, and more. This reduces the number of customer phone calls and frees your teams to focus on high-value activities.
Easily manage every aspect of your business — whether B2B, B2C, or both — with a unified commerce solution that lets you simplify your workflows and deliver seamless customer experiences, all from one interface.
Unified platform. Share catalog, product merchandising, and marketing resources across your site instances.
Lower overall costs. Save money with a single integrated B2C and B2B solution, which reduces costly back-office duplication, multiple license fees, and the need to hire specialists with different commerce platform expertise.
Customized experiences. Create different experiences for B2B versus B2C customers. Show separate branding, offerings, pricing, and catalogs depending on which type of client logs in.
Learn more about selling to B2B and B2C customers from one platform.
You can control how Adobe websites use cookies and similar technologies by making choices below. But note that if you disable cookies and similar technologies entirely, Adobe websites may not function properly.
Cookies are small text files stored by your web browser when you use websites. There are also other technologies that can be used for similar purposes like HTML5 Local Storage and local shared objects, web beacons, and embedded scripts. These technologies help us do things like remembering you and your preferences when you return to our sites, measure how you use the website, conduct market research, and gather information about the ads you see and interact with.
You can make choices in the menu below about what cookies and other technologies you want us to use on Adobe sites when you visit them from this browser. You can always change those choices later by clicking on the Cookie Preferences link at the bottom of the page.
If enabled:
We can improve your experience by tailoring the site and the content to things we think might be of interest
We can better keep track of your preferences — like what language you prefer to use
We will better understand your likely interests so we can provide you more relevant Adobe ads and content on non-Adobe websites and in non-Adobe apps
It will help us improve the performance of our website and those of our partners who use the Adobe Experience Cloud
If disabled:
We won’t be able to remember you from session to session so the experience may not be tailored to your interests
You’ll still have access to the content of the site but certain features that depend on cookies may not function
You’ll still see ads, they just may not be as relevant to you
General information
You can control how Adobe websites use cookies and similar technologies by making choices below. But note that if you disable cookies and similar technologies entirely, Adobe websites may not function properly.
Cookies are small text files stored by your web browser when you use websites. There are also other technologies that can be used for similar purposes like HTML5 Local Storage, web beacons, and embedded scripts. These technologies help us do things like remembering you and your preferences when you return to our sites, measure how you use the website, conduct market research, and gather information about the ads you see and interact with.
You can make choices in the menu below about what cookies and other technologies you want us to use on Adobe sites when you visit them from this browser. You can always change those choices later by clicking on the Cookie Preferences link at the bottom of the page.
If enabled:
We can improve your experience by tailoring the site and the content to things we think might be of interest
We can better keep track of your preferences — like what language you prefer to use
We will better understand your likely interests so we can provide you more relevant Adobe ads and content on non-Adobe websites and in non-Adobe apps
It will help us improve the performance of our website and those of our partners who use the Adobe Experience Cloud
If disabled:
We won’t be able to remember you from session to session so the experience may not be tailored to your interests
We’ll still count your use of our site and services
You’ll still have access to the content of the site but certain features that depend on cookies may not function
You’ll still see ads, they just may not be as relevant to you
Operate the site and core servicesOperate site and measure engagement
Always active
These cookies are required, and they are used to enable the site and related services core functionality. Without them the site could not operate, so they cannot be disabled.
These cookies enable the site and related services’ core functionality and collect statistics about user engagement, such as counting active use to help us understand trends. These cookies cannot be disabled.
Measure performance
These cookies are used to analyze site usage to measure and improve performance. Without them Adobe cannot know what content is most valued and how often unique visitors return to the site, making it hard to improve information we offer to you.
These cookies are used to analyze site usage to measure and improve performance. Without them Adobe cannot know what content is most valued, making it hard to improve information we offer to you.
Extend functionality
These cookies are used to enhance the functionality of Adobe sites such as remembering your settings and preferences to deliver a personalized experience; for example, your username, your repeated visits, preferred language, your country, or any other saved preference.
Personalize advertising
These cookies are used to enable Adobe and our partners to serve ads more relevant to your interests. Without them you will still see ads, but they might not be as relevant to you.
Performance Cookies
ConsentLeg.Interest
All Consent Allowed
Adobe Assistant
No chats available
Are you sure you want to end your chat session? Chats can't be re-opened once ended.
Message failed to send. Please try again.
Your use of this automated chatbot constitutes consent that the personal information you provide in the chat session will be collected, used, disclosed, and retained by Adobe and service providers acting on Adobe’s behalf in accordance with the Adobe Privacy Policy. Please do not provide sensitive personal information (such as financial or health information) in the chatbot.
I'm the Adobe Assistant. How can I help you today?
