A customer with a technology ad displayed across different engagement channels
A customer with a technology ad displayed across different engagement channels
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Content Supply Chain - Delivery & Activation

Deliver personalised content for your entire customer journey.

Adobe empowers you to seamlessly deliver and orchestrate content to all your digital channels — including web, email and social — as well as to mobile devices and apps, so you don’t miss opportunities to meet customers with the right content.

A customer with a technology ad displayed across different engagement channels

Power experiences and improve performance — effortlessly.

Activate on-brand content across channels quickly.

Easily deliver content for activation across channels with robust integrations to Adobe Experience Cloud and third-party delivery applications.

  • Streamline content publishing. Quickly create, edit and publish content to all your digital properties with Adobe Experience Manager Sites.
  • Activate content across channels. Deliver content across email, SMS and more anywhere in the customer journey — all from one application with Adobe Journey Optimizer.
  • Manage multichannel B2B campaigns. Orchestrate and execute personalised, cross-channel B2B campaigns with Adobe Marketo Engage.
  • Connect content to paid media. Publish directly to Meta, Google AdSence (when available) and other paid media and social channels to immediately deliver new, relevant content to your target audiences.
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Delivery and activation is powered by integrations with these Adobe products.

Henkel

“By partnering with Adobe, we are expanding our technical capabilities and driving our digital business innovation — always with the goal of providing a seamless and personalised experience for our customers across all online and off-line channels.”

Michael Nilles, Chief Digital & Information Officer
Henkel AG & Co KGaA
Read Henkel's story