Take strategy from vision to action to results

Workfront helps you define your strategy, roll it out to your entire organization, then connect it to the planning, assigning, and delivery of work, so your teams can focus on the work that matters.

Experience Workfront in action

See how Workfont simplifies work — everything from project management to cross-team collaboration to real-time reporting.


Even the best laid plans can get lost in the day-to-day

Most companies have a set of high-level goals that they aspire to. But when it comes to planning and prioritizing work, project management instead focuses on answering the more immediate questions of who, when, and how work gets done. If your team has trouble answering why they’re working on a project, their work becomes directionless, and worse, organizations have trouble reaching their goals. To grow, you need a clear plan and your entire organization needs to be brought on board.


The right enterprise planning software should make it easy to define a strategy and connect it to your workflow, helping you pick the projects that most align with that strategy. The results: more meaningful, higher quality work with less overspending and wheel spinning. 

Adobe can help

Adobe can help

With Adobe Workfront as your project management solution, not only can you define your strategic goals, but you can iterate and improve on that strategy as priorities shift. Then you can easily roll out your vision to the rest of your organization, align your teams, and connect work to the greater goal. 


Here’s how Workfront helps create a clear strategic plan:

Define your strategy

Create a clear strategy even with minimal input. As you gather more information and data, your strategy becomes more defined.

Scenario planning

Compare different “what if” scenarios to find the best path forward, balancing the realities of resourcing and budgets with your company’s long-term strategic goals.

Automated work prioritization

Compare each work request against your defined goals and to help prioritize which jobs get assigned first so you can keep the highest value work at the front of the line.

Real-time goal tracking

Show teams how the work they do supports your strategic plan. Workfront tracks progress towards your business goals and highlights what assignments are making the biggest impact.


“Strategy and execution can’t be done in isolation. Goals and Scenario Planner will connect these processes, giving us the ability to iteratively prioritize and plan, while ensuring every person involved in the associated work knows exactly where to focus their efforts. In today’s fast-changing environment, achieving this kind of agility and focus is absolutely critical.”


Executive Director, Strategic Planning and Administration


View Penn State’s story

Dive into the features of strategic planning


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Workfront work automation bridges the gap between data, people, and technology


Let’s talk about what Adobe Workfront can do for your business.