Success starts on the server side.
Now more than ever, the optimization landscape offers freedom, flexibility, and unparalleled opportunity — if you have the tools and resources to get the job done. But this kind of flexibility shouldn’t be reserved just for marketers.
We’ve developed Adobe Target with not only marketers but developers and product managers in mind. This really shows with our server-side optimization platform. Developers gain unparalleled flexibility — including full control over the entire personalization process — with our delivery API, which allows you to initialize Adobe Target in any environment or platform.
See what makes it work
Personalize cross-channel experiences
Reach beyond the web to personalize your customers’ cross-channel experiences. With Adobe Target’s server-side testing, easily scale to meet your needs today and tomorrow.
Don’t settle for a few SDKs for some cherry-picked technologies. Our server-side API gives you full control over the personalization process in any environment, all while ensuring security, support, and compliance.
Using our node.js SDK, you can still easily implement and run client-side tests on your node.js applications, while taking advantage of cutting-edge optimization advancements.
Learn more about server-side optimization in Adobe Target.