Product options
Adobe Target specializes in enterprise-grade software built to suit your needs. Adobe also supports a quick set-up for emerging testing and personalization organizations.
Adobe Target Pricing & Packages
Different businesses have different needs, so we offer flexible licensing and configuration options. Get a version of Adobe Target that is tailored exactly to fit your organisation. Because each solution is customised-fit for your organisation's needs, here are some of the considerations for pricing.
Pricing considerations
Volume
Another factor in pricing is the volume of digital properties on which Adobe Target is implemented.
Omnichannel delivery
Target offers the most flexible personalization delivery in the market including web, mobile app, email, IOT, and more.
“With Adobe Target, we found the ideal balance to address different customer preferences, resulting in a 14% lift in conversion.”
Steven Jones, Associate Director, Testing and Optimisation, Progrexion
The ROI of personalisation.
achieve a lift in revenue.
48% of marketers that implemented personalisation on websites achieved double-digit lift in revenue.
higher conversion rates.
Recommended products had a 70% higher conversion rate, which led to 55% upon return sessions.
prefer personalisation.
80% of consumers are more likely to do business with companies that offer personalised experiences.
Forrester names Adobe a Leader
Read The Forrester Wave™: Digital Intelligence Platforms 2022 report to learn how Adobe Real-Time CDP, Adobe Target, and Adobe Analytics seamlessly integrate to elevate experience optimization.
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Learn more about personalisation, testing or automation.
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