Customer education

Increase the loyalty and lifetime value of each customer by delivering engaging learning experiences powered by AI.

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Informed customers are loyal customers.

Adobe Learning Manager lets you design education programs that quickly onboard new customers and accelerate product adoption. Use deep insights into customer learning patterns to power new, more effective retention marketing campaigns and boost customer satisfaction.

Research by Forrester shows educating customers has a direct impact on customer retention, loyalty, and upsell/cross-sell opportunities.
Download the report to learn more about the benefits of customer education.


Create an on-brand, self-service portal.

The Learning Manager self-service portal integrates into your brand’s website, giving customers easy access and instant query resolution while reducing company support costs and onboarding time.

  • A unified learning journey fueled by a single portal with integrations
  • Easy content consumption with Fluidic Player
  • Seamless learning across mobile, web, online, and offline
  • A single destination for all self-paced and instructor-led training
  • Presentation in the language of your choice

Make learning personal and engaging.

Deliver an intuitive and unique learning experience with automated onboarding, individualized dashboards, content recommendations, and gamification features.

  • Personalized learner dashboard with guided journeys
  • AI-powered content recommendations
  • Admin-driven content recommendations
  • Gamification and social learning

Get actionable customer insights.

Stay up to date on your customers’ learning interests, maintain content relevancy, and encourage proactive learning by tracking customer performance.

  • Get insights to guide new marketing campaigns
  • Track customer engagement and course completion
  • Identify potential up-sell and cross-sell opportunities
  • Find potential customer advocates based on learning scores, interests, and peer interactions


Adobe Learning Manager + Adobe Experience Manager.

Adobe Learning Manager takes you in an immersive learning journey with guided learning paths, engagements and recommendations. Adobe Experience Manager Sites allows you to create brand-integrated adaptable content experience across all channels.

Learn more about Adobe Experience Manager Sites

See what Adobe Learning Manager can do for your business.

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Questions? We have answers.

What is customer education?
Customer Education enables customers with the knowledge to effectively use products and services. It typically features functionalities such as classroom- or instructor-led training (ILT) support, self-paced or e-learning, and adaptive learning or virtual coaching. Customer education helps in improving retention, loyalty, and growth opportunities.
How is customer education intertwined with customer experience?
Customer Education is often used as a core component of the post-sale experience. The decision makers for customer experience are often the same as that of Customer Education and prioritize it to drive improved onboarding and constant customer engagement.
How does Adobe Learning Manager help in customer education?
Adobe Learning Manager integrates learning into the existing product/service experience. It personalizes learning with AI-based features and engages customers with elements such as social learning and gamification. The comprehensive reporting features of Learning Manager also help in identifying customer learning patterns, knowledge and practice gaps, and take necessary action.
What is a headless learning experience?
Customers are not looking to visit multiple platforms. A headless experience helps embed the Learning Platform within the existing web-experience of the customer and create a seamless journey for them.
What are the tangible business outcomes of customer education?
Customer education has a strong financial impact on organizations. According to a recent Forrester study, more than 75% of organizations implementing customer education have experienced improved product adoption, 72% have witnessed shortened sales cycles, and 63% have seen lower support costs or issue-resolution time.