Data Views
ADOBE CUSTOMER JOURNEY ANALYTICS
Adobe Customer Journey Analytics package pricing.
Customer Journey Analytics offers a core package with the features you need to build a unified, real-time customer journey, accessible to all customer experience teams.
Want to see Customer Journey Analytics in action?
See what you get with Customer Journey Analytics.
Built on the powerful Adobe Experience Platform, Customer Journey Analytics gives you tools and features you can’t get with other packages. Our core package comes with everything you find below. What more could you ask for?
Core Analysis
Features |
Customer Journey Analytics |
|---|---|
|
Omnichannel Data Sets |
|
|
|
|
|
Metrics, Dimensions |
Unlimited |
|
Data Ingestion & Data Lake (Launch & SDKs, data source connectors, data lake persistence/egress) |
|
|
XDM & Data Preparation |
|
|
Report (Templates) |
|
|
Filters |
|
|
User Seats |
Unlimited |
|
Usage (row) Reporting |
|
Freeform Analysis
Features |
Customer Journey Analytics |
|---|---|
|
Analysis Workspace |
|
|
Freeform Tables |
|
|
Quick Insights |
|
|
Ad-hoc Analysis |
|
|
Unlimited Segmentation, Metric Creation |
|
|
Query Service (Ad-hoc SQL exploration) |
|
|
Anomaly Detection |
|
|
Unlimited Dimensional Breakdown |
|
Channel Analysis
Features |
Customer Journey Analytics |
|---|---|
|
Web |
|
|
Mobile App |
|
|
Voice |
|
|
OTT |
|
|
Streaming |
|
|
Offline Channels (call center, CRM, chat, point-of-sale, look-up) |
|
Audience Segmentation
Features |
Customer Journey Analytics |
|---|---|
|
Identity (field-based stitching) |
|
|
Unlimited Filter creation |
|
|
Audience Publishing |
|
|
Cross-channel Sequential Segmentation |
|
Attribution
Features |
Customer Journey Analytics |
|---|---|
|
9 Rules-based Models (first-touch, last-touch, etc) |
|
|
Custom Lookback Window |
|
|
Algorithmic Attribution |
|
|
Attribution on any conversion event |
|
Journey Analysis
Features |
Customer Journey Analytics |
|
Fall-out |
|
|
Flow (pathing) |
|
|
Cohort Analysis |
|
|
Retention |
|
|
Churn |
|
|
Latency |
|
|
Custom Dimension |
|
|
Add or Create Segments |
|
|
Line/Trending |
|
Data Transformation
Features |
Customer Journey Analytics |
|---|---|
|
Calculated Metrics |
|
|
Substrings (classification rule builder) |
|
|
Cross-channel Analytics |
|
|
Binding dimensions and metrics |
|
|
Data Views |
|
|
Lookup Datasets |
|
|
Custom Sessionization |
|
|
Data Prep |
|
Privacy and Governance
Features |
Customer Journey Analytics |
|---|---|
|
Privacy Controls |
|
|
Regional Data Centers |
|
|
Data Repair API |
|
|
HIPPA Compliance |
|
|
IP Obfuscation |
|
|
GDPR Deletion |
|
Data Democratization
Features |
Customer Journey Analytics |
|---|---|
|
Shared Projects (Reports) |
|
|
Scheduled Reports |
|
|
Project Curation (limiting metrics/dimensions shared) |
|
|
Annotations |
|
|
Report Builder (excel plug-in) |
|
|
Share links |
|
|
Permissions / Roles |
|
|
Analytics Dashboards (mobile app) |
|
Data Integrations
Features |
Customer Journey Analytics |
|---|---|
|
Data Connectors |
|
|
Profiles |
|
|
Experimentation Panel |
|
|
3rd Party Integrations |
|
|
Adobe Experience Platform Launch Extensions |
|
|
Audience Publishing to Unified Profile |
|
Customer Journey Analytics Add-on’s
Features |
Customer Journey Analytics |
|---|---|
|
Product Analytics |
|
|
Mix Modeler |
|
|
Healthcare Shield |
|
|
Privacy & Security Shield |
|
|
Streaming Media - Concurrent Viewer, Average Minute Audience, and Playback Time Spent Media Panels |
|
|
Data Distiller |
|
|
Real-time CDP Connections |
|
See what Adobe can do for your business.
