Customer Experience
Read this Target Marketing article to see how digital marketing is evolving to make customer experience the central focus.
Adobe Experience Platform Resources
Bringing all your data together to get the best view of your customers is a tall task. But with Adobe Experience Platform, you’re able to make it happen quickly and efficiently. Then you can start powering the data-driven experiences that will change your brand. Put Adobe Experience Platform into context with this collection of industry publications and other resources.
Industry Publications
Digital Transformation
Learn more about our changes to the way you build data-driven experiences in this Pierre Audoin Consultants (PAC) article.
Think Beyond CRM
See why CRMs are no longer enough when it comes to digital marketing in this article from Target Marketing.
Experience Innovation
Get another take on the Experience System of Record in this TechCrunch article.
New Experience Architecture
Learn even more about the Experience System of Record in this article from DMN.
Strategic Advantage
Read this Medium article to get an in-depth look at the benefits of Adobe Experience Platform.
Build more complete
customer profiles.
Many brands struggle to wrangle customer data and get the insight they need to deliver personalised experiences across channels. Adobe Experience Platform gives you the tools to make it possible. Read the solution brief to learn how.
Learn how Adobe can help you to deliver great digital experiences.
Find out why Adobe was named a Leader among 16 vendors in the 2022 Gartner Magic Quadrant for Digital Experience Platforms report.
Artificial intelligence makes a smarter enterprise.
We brought together business leaders across various industries to share their thoughts on opportunities and challenges for AI in the enterprise.