변화하는 비즈니스 환경에 유연성으로 무장한 Anheuser-Busch

 




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Anheuser-Busch는 판매 촉진을 위해, Adobe Commerce Cloud를 사용하여 고객이 제품 및 홍보 콘텐츠에 참여하고 제품 구매를 유도하는 쇼핑 핫스폿을 만들었습니다. ‘Anheuser-Busch의 ‘고객 우선’ 경험 구현 전략’을 읽고, 숨겨진 성공의 비밀을 알아보세요. 

 
다음과 같은 Anheuser-Busch의 전략을 확인하실 수 있습니다.

  • 교차 브랜드 웹 스토어 구축
  • 소비자 대상 업셀링
  • 다양한 솔루션 통합

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