Make the most out of your data to increase customer engagement.
Inboxes are full of emails competing for customers’ attention and you ideally want to send an email with an appealing subject line at an appropriate time that compels customers to open your email. At the same time, you want to make sure you're not overwhelming your customers with too many communications.
To increase customer enagement, leverage Adobe Sensei to predict subject lines that could most resonate with your target audiece even before sending your emails. And Adobe Experience Platform provides extended capabilities to help you to predict the best send-time for each recipient to engage with your message. Adobe Campaign also enables you to intelligently filter customers who are predicted to opt out of your communications based on messaging patterns in the past.