Modern App Experiences provides the features developers need, with marketer-friendly functionality to help drive efficiency and scale for experience management.
Developers can use robust tools that help ensure code quality, manage app performance, and move projects from setup to development to production at a rapid pace — all within a scalable and secure cloud environment. IT can also leverage a hybrid CMS that provides a modern web architecture including microservices and API delivery to create high-performing web and mobile apps, or any new channel experience.
Marketers can author and edit content, while developers can quickly connect and source the right content for campaigns. The result is a high-velocity collaboration style that lets you deliver engaging and personalized experiences, measure their effectiveness, and then iterate in an ongoing cycle of innovation.
Download our hybrid architecture overview