GENSTUDIO FOR PERFORMANCE MARKETING FEATURES
Content
Initiate campaigns with a built-in content repository of brand-approved assets. With Adobe GenStudio for Performance Marketing, creative teams provide marketers with approved content they can use to generate on-brand variations for different channels.
Content repository for asset management
Kickstart campaigns with pre-approved, on-brand assets that are accessible from a user-friendly asset repository.
- Easy search options. Quickly search and filter for images and videos tagged by channel, campaign, keyword, region, and more.
- Existing asset import. Connect with additional applications, such as Adobe Experience Manager Assets, Dropbox, and Microsoft OneDrive, to continually add approved assets.
- Content organization. Save new content with campaign data, prompt inputs, and other relevant metadata for easy reuse by team members.
Adobe Experience Manager Assets integration
Integrating with Adobe Experience Manager Assets lets marketers find and use approved content directly in the GenStudio for Performance Marketing application.
Built-in content editing using Adobe Express
The embedded Adobe Express editing tools let marketers quickly resize and reformat assets so they can create content variations for any channel. Marketers also get licensed access to the Adobe Express for Business application, letting them create even more assets and tailored experiences for campaigns.
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