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Workflow management software to streamline every project.

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Improve workflow management with Adobe Workfront.

Effective workflow management ensures tasks are executed in a coordinated and timely manner, which leads to enhanced productivity, reduced operational costs, and improved business agility overall. The ability to orchestrate tasks, automate repetitive actions, and get real-time visibility into work progress is crucial for organizations seeking to optimize their resources and deliver exceptional results.

Challenges that hinder workflow management.

Internal project teams in businesses across industries face a multitude of challenges that impact project execution and profitability, and can lower project value. Challenges that disrupt efficient workflow management include:

  • Unclear project processes. Undefined or undocumented processes, workflows, tasks, and outcomes.
  • Information limitations. A lack of clear communication for project expectations and collaboration between teammates with historical brand knowledge.
  • Technology and tool limitations. Tools that don’t account for project dependencies, forecast potential execution issues, or track existing workflow progress can lead teams to overuse resources on progress updates.

What is workflow management?

Workflow management converts manual tasks into automated ones based on a predefined set of rules. Workflow management software, such as Adobe Workfront, helps automate manual tasks by empowering project teams to build reusable project templates. Permissions can be managed so only required stakeholders can adjust workflows. Reviews of assignments can also be configured with a series of sequential or parallel review stages to let team members know where their input is required. Automating as many workflows as possible can help improve project profitability and speed up execution timelines.

What is workflow automation?

Workflow automation uses digital tools to execute a series of tasks automatically, reducing the need for manual intervention. Automating as much of a project’s workflow as possible helps reduce project costs and lets project managers focus on execution.

The benefits of workflow automation include:

  • Increased internal project team productivity
  • Project cost reduction
  • Increased information accuracy
  • Improved project execution velocity
  • Improved communication and collaboration
  • Increased project visibility

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How Adobe Workfront improves workflow management.

Workfront manages your workflow by implementing customizable templates, integrated applications, and visibility across workflows to help execute projects more efficiently.

Adobe Workfront streamlines workflow management through automation. Project plan templates and standardized status sheets reduce the need for emails while calendars auto-populate, and integrations connect your business applications to enhance project quantity and quality. Workfront also offers out-of-the-box support for various work methodologies — including agile practices — as well as more traditional project management workflow approaches. These capabilities can be accessed through a central dashboard that provides internal marketing, creative, IT, and HR teams with visibility into projects, powering easy online collaboration and reducing the need for time-consuming emails and spreadsheets.

Project management workflow features in Adobe Workfront.

  • Task automation. Decisioning dashboards automatically assign tasks and populate calendars based on resource availability and project due dates.
  • Online proofing and approvals. Online proofing tools reduce rework and simplify version control by letting stakeholders directly comment and approve in the same file creatives are working in.
  • Strategic team alignment. Resource allocation and alignment tools help you prioritize work to increase productivity, reduce added costs, and get to market sooner.
  • Automated system integrations. Customer integrations connect systems of record and other business applications, letting data flow between them and keeping all systems up-to-date.
  • Smart analytics and reporting. Smart analytics connect data to work, so you can view how projects perform, make changes to mitigate risk, and improve business outcomes — all in real-time.
  • Responsive planning. Real-time updates and iterative planning tools let you easily adjust plans in response to changing priorities, data, or market forces.

Case studies.

Content as a Service v3 - Thursday, April 24, 2025 at 15:50

FAQs

What is a workflow?
A workflow is the management of a sequence of connected processes and tasks to achieve a result. Workflows may refer to processes within project management, producing a consumable product, or business processes within a service a company provides. In many cases, project management software will identify individual workflows and how they relate to other scoped projects.
What is workflow management versus business process management?
Workflow management refers to the management of a specific set of tasks, whereas business process management encompasses broader strategies — including brand guidelines and activities — in addition to tasks and workflows.

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