Connect with customers on the world’s most popular platforms and forge authentic connections through personalised messages, campaigns, sweepstakes and more.
Engaging with customers on social media does more than move more units. Strong social marketing campaigns turn ordinary users into brand advocates who will evangelise on behalf of your company. To earn that type of word-of-mouth you need to truly connect with the person on the other side of the screen.
Adobe Marketo Engage helps you better understand who your customers are as individuals, empowering you to connect with them on a more authentic level. By engaging with customers using polls, sweepstakes and referrals programmes, you can get valuable knowledge about what makes them tick. Then, use those insights to build more personalised ads that speak directly to the individual, increasing conversion and building brand loyalty.
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Find out how to user social media efficiently and authentically to engage with fans, customers, prospects and partners with The definitive guide to social media marketing.
Get a crash course in how to use social media to build your brand, drive demand and engage your audience.