Adobe can help.
Adobe Analytics has evolved beyond simple metrics to use machine learning, artificial intelligence, and other modern data analysis to become the industry’s leading web analytics technology — delivering more accurate customer insights, faster than ever. That’s why we’re a Leader in The Forrester Wave™: Web Analytics, 2017.
With Analytics, huge amounts of data get organized, cleaned, and prepared at lightning speed with the help of Adobe Sensei. You get powerful segmentation and easy-to-read visuals of your website data. And you have ability to easily curate all of this so anyone in the company can to find their own insights, freeing you up to do the deep data science you were hired to.