INDUSTRY LEADERSHIP

Great experiences are great differentiators

For customer experience, it’s not just about marketing, analytics, advertising, content, commerce, or CRM lead management. It’s about all of them.

The reports say it all.

Adobe is named a LEADER in 40+ categories related to Customer Experience Management.

Explore highlighted analyst reports by category.

       

Digital experiences

Forrester Wave™: Digital Experience Platforms Q3 2021
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Digital experience platforms

Read why Forrester named Adobe a Leader in the Forrester Wave™: Digital Experience Platforms Q3 2021, and how we think Adobe Experience Platform might be the right solution for your business.

Get The Forrester Wave™: Digital Experience Platforms, Q3 2021 report.

The Forrester Wave™: Enterprise Marketing Software Suites, Q3 2019
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Enterprise marketing software suites

Read The Forrester Wave™ for Enterprise Marketing Software Suites, Q2 2021 to see where Adobe received the highest possible scores and how Adobe believes they might benefit the growth of your business.

Get The Forrester Wave™ for Enterprise Marketing Software Suites, Q2 2021 report:


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January 2021 Magic Quadrant for Digital Experience Platforms


        

Content and commerce

May 2020 Magic Quadrant for Personalization Engines
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Digital Commerce

Find out why Adobe was named a Leader in the 2021 Gartner Magic Quadrant™ for Digital Commerce report and about the specific strengths that were recognized.

Get the 2021 Gartner Magic Quadrant for Digital Commerce report.

The Forrester Wave™: Agile Content Management Systems (CMSes), Q1 2021
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Agile content management systems

Download The Forrester Wave™: Agile Content Management Systems (CMSes), Q1 2021 to see which strengths helped us stand out.

Get The Forrester Wave™: Agile Content Management Systems (CMSes), Q1 2021 report:

The Forrester WaveTM:  Digital Asset Management for Customer Experiences, Q4 2019
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Digital asset management for customer experience

As a Leader in The Forrester Wave™:  Digital Asset Management for Customer Experiences, Q4 2019, Adobe has received the highest possible score in 18 categories, including video and emerging content support and market approach.

Get The Forrester Wave™:  Digital Asset Management for Customer Experience, Q4 2019 report:

The Forrester Wave™: B2B Commerce Suites, Q2 2020
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B2B commerce suites

The Forrester Wave™: B2B Commerce Suites, Q2 2020, report positioned Adobe as a Leader in B2B commerce.

Get The Forrester Wave™: B2B Commerce Suites, Q2 2020 report:

The Forrester Wave™: B2C Commerce Suites, Q2 2020
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B2C commerce suites

The Forrester Wave™: B2C Commerce Suites, Q2 2020 named Adobe a Leader in B2C commerce.

Get The Forrester Wave™: B2C Commerce Suites, Q2 2020 report:


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Team up with a Leader in enterprise marketing software suites.

The Forrester Wave™: Enterprise Marketing Software Suites, Q3 2019
Adobe's aspirational pursuit of customer experience management continues unabated.


                         

Data insights & audiences

The Forrester Wave™: Customer Analytics Technologies, Q3 2020
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Customer analytics solutions

See why marketers and customer insight pros should consider Adobe in The Forrester Wave™: Customer Analytics Technologies, Q3 2020 report.

Get The Forrester Wave™: Customer Analytics Technologies, Q3 2020 report:

The Forrester Wave™: Digital Intelligence Platforms, Q4 2019
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Digital intelligence platforms

Adobe scored five out of five in 15 criteria in The Forrester Wave: Digital Intelligence Platforms, Q4 2019 report.

Get The Forrester Wave: Digital Intelligence Platforms, Q4 2019 report:

The Forrester Wave™: Data Management Platforms, Q2 2019
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Data management platforms

Read The Forrester Wave™: Data Management Platforms, Q2 2019 report to learn why we’re a DMP Leader.

Get The Forrester Wave™: Data Management Platforms, Q2 2019 report:


                

Customer journeys


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The Forrester Wave™: Experience Optimization Platforms, Q4 2020


The Forrester Wave™: Mobile Engagement Automation, Q3 2020
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Mobile engagement automation

Forrester states:  Adobe has the best data management and measurement in the field and positioned us as a Leader in The Forrester Wave™: Mobile Engagement Automation, Q3 2020 report.

Get The Forrester Wave™: Mobile Engagement Automation, Q3 2020 report:


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May 2021 Gartner Magic Quadrant for Multichannel Marketing Hubs


July 2020 Gartner Magic Quadrant for CRM Lead Management
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CRM lead management

Marketo Engage was named a Leader in the July 2020 Gartner Magic Quadrant for CRM Lead Management report.

Get July 2020 Gartner Magic Quadrant for CRM Lead Management report:


                          

Marketing Workflow

The Forrester Wave™: Collaborative Work Management Tools, Q4 2020
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Collaborative work management tools

Forrester named Workfront a Leader in The Forrester Wave™: Collaborative Work Management Tools, Q4 2020 report.

Get The Forrester Wave™: Collaborative Work Management Tools, Q4 2020 report:


                   

Advertising

2020 Gartner Magic Quadrant for Ad Tech
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Ad tech

Adobe is a Leader in the 2020 Gartner Magic Quadrant for Ad Tech for its completeness of vision and ability to execute.

Get the 2020 Gartner Magic Quadrant for Ad Tech report:


                   

Adobe Implementation services

The Forrester Wave™: Adobe Implementation Services, Q2, 2020
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Adobe implementation services

Read The Forrester Wave™: Adobe Implementation Services, Q2, 2020 report and learn why Forrester named Adobe a Leader.

Get The Forrester Wave™: Adobe Implementation Services, Q2, 2020 report: