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Adobe is a leader in an ever-growing list of analyst reports

  • Adobe named a Leader in customer analytics.

    Learn why Adobe was recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Customer Journey Analytics and Orchestration.

  • Adobe named a Leader in customer journey analytics and orchestration.

    Learn why Adobe was recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Customer Journey Analytics and Orchestration.

  • Adobe named a Leader in content marketing platforms.

    Learn why Adobe was recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Content Marketing Platforms report.

  • Adobe named a Leader in Email Service Providers.

    Read why Adobe is recognized as a Leader in The Forrester Wave™: Email Marketing Service Providers, Q1 2026.

  • Adobe named a Leader for personalization engines.

    Explore how Adobe is evaluated in the 2026 Gartner® Magic Quadrant™ for Personalization Engines.

  • Adobe named a Leader in digital asset management.

    Adobe is recognized as a Leader in The Forrester Wave™: Digital Asset Management Systems, Q1 2026 report for Adobe Experience Manager Assets. Find out why.

  • Adobe named a Leader in B2B revenue marketing platforms.

    Explore The Forrester Wave™: Revenue Marketing Platforms For B2B, Q1 2026 to learn how Adobe supports complex B2B journeys and buying group engagement.

  • Adobe named a Leader in Digital Experience Platforms.

    Discover why Adobe is recognized as a Leader and a Customer Favorite in The Forrester Wave™: Digital Experience Platforms, Q4 2025.

  • Adobe named a Leader in Digital Asset Management Platforms.

    Adobe has been named a Leader in the 2025 Gartner® Magic Quadrant™ — recognized for its Ability to Execute and Completeness of Vision.

Explore all reports and research

Refine Your Results

  • Capture evolving intent signals in the AI era.

    The way customers consult the web is now driven by LLMs and agentic AI. Decode the shift with insights from this new study by IBM and Adobe.

  • Q3 AI Traffic Trends Report

    Read why AI visibility is critical with SEO, as AI systems increasingly drive content discovery and user recommendations.

  • AI is changing B2B. Here’s how you can adapt.

    AI discovery is reshaping where customer journeys begin and which brands are surfaced. Learn how your business can adapt.

  • Discover the AI trends shaping priorities for CIOs.

    The Adobe 2026 AI and Digital Trends report reveals the ways technology leaders are rebuilding operations for the AI era.

  • Adobe named a Leader in customer analytics.

    Learn why Adobe was recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Customer Journey Analytics and Orchestration.

  • From rigid paths to AI-powered journeys.

    Customers are sending clearer intent signals than ever — and AI agents are built to respond. The IDC infographic, sponsored by Adobe, shows how real time, AI-driven journeys are …

  • Firefly Pulse: Wedding season trends 2026.

    Is the traditional fairytale wedding fading? Adobe Firefly prompt data reveals couples are reimagining every element of their big day.

  • Explore Adobe’s 2026 AI and Digital Trends.

    Stay ahead of emerging customer experience trends with Adobe’s reports and expert insights.

  • Explore the AI trends reshaping martech priorities.

    Learn how martech leaders are unifying data, scaling content, and aligning workflows to prepare for agentic AI.

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