In what ways can creative teams work faster and more collaboratively using Adobe’s content supply chain solutions?

Creative professionals benefit from real-time generative AI features, centralized project management, and collaborative platforms like Adobe Frame.io. These tools empower teams to ideate, review, and iterate together, ensuring that feedback, assets, and approvals are transparent and accessible to everyone involved. This process removes creative bottlenecks and speeds up time to market.

What is “asset variant production?”

Asset variant production refers to creating multiple versions of a content asset — such as banners, thumbnails, or social posts — tailored for different audiences, platforms, or formats.

What is a “no-code interface?”

A no-code interface is a user-friendly platform that enables users to perform tasks — such as content creation or editing—without requiring any coding skills.

Images of coffee mugs from Generative Expand and Generative Fill.

CONTENT SUPPLY CHAIN — SUPERCHARGE CREATIVE TEAMS

Make your work flow with an AI-powered, creative platform.

Customers demand high-quality content every day. As that demand continues to surge, creative teams feel the strain of tighter timelines and growing workloads. Adobe can help. With seamless workflow facilitation tools and a comprehensive set of integrated creative solutions — powered by Adobe Firefly generative AI — your teams can boost production and launch game-changing campaigns.

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Jump-start creative ideation and concepting.

Banish the blank canvas using generative AI and creative assets within Adobe Creative Cloud.

Develop concepts in collaboration with teammates. Direct and refine your creative vision using generative AI and visual inputs to create mood boards, storyboards, and more with Firefly Boards.
Ideate with top generative AI models from Adobe and leading partners — including Google, OpenAI and more — directly within Creative Cloud. Each model offers specialized capabilities and distinct aesthetic styles, assisting teams in visualizing and achieving consensus on creative direction.
Generate limitless ideas with unlimited access to Adobe Stock photos, video, music, and more.

Four AI-generated images created from a prompt to create a glass purple flower.

Boost creative and design capacity.

Increase content production with best-in-class creative design tools, powered by Adobe Firefly generative AI.

Unify your entire creative process with Firefly — from AI-powered ideation to seamless video, image, and audio creation — then polish with Creative Cloud apps.
Streamline creative workflows, organize visual assets, and get clear feedback faster with Adobe Frame.io.
Scale core asset variants for faster activation across specific channels, audiences, and formats with Adobe Firefly Services.
Accelerate bulk editing tasks through a no-code interface with Adobe Firefly Creative Production.
Keep power users productive by enabling them to draw from a shared generative credit pool when monthly credits are exhausted.

Elevate video production.

Empower teams to quickly ideate and create unique, cost-effective video at scale.

Generate video content and edit directly within Firefly. Transform your video content with studio-quality voiceovers, original music, and generated sound effects.
Quickly generate localized versions of original videos that maintain speaker personality and lip sync while accurately translating content.
Enhance professional video editing and accelerate post-production using generative AI tools in Adobe Premiere.
Keep projects on track from pre-production to final delivery by using metadata and custom fields to assign tasks and set due dates — all with Adobe Frame.io
Scale video variations with Adobe Firefly Services.

Learn more

A video being generated in Adobe Premiere overlayed with a video in Frame.io.

Multiple images are dropped into Firefly as training images to generate a custom model.

Scale on-brand content production.

Ensure consistency and generate content tailored to your brand using Creative Cloud apps and tools, powered by Firefly.

Empower creative and marketing teams to create on-brand content with Adobe Firefly Custom Models.
Enable every team in the organization to create on-brand content and get to market faster with locked templates, brand kits, and brand controls in Adobe Express.
Create and share approved Firefly style kits to ensure cohesive generative AI output across your business.

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