Drive Customer Retention with Adobe Campaign Standard and Adobe Analytics

Pankhri Singhai, Hiro Awanohara — Adobe

In this intermediate tips-and-tricks session, you'll get a mix of best practices and tangible takeaways. Learn how to integrate Adobe Campaign Standard with Adobe Analytics to more closely connect your customer communication and data insights practices. Discover the different ways to integrate these two powerful Adobe solutions for audience sharing, attribution reporting, and real-time triggers.

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