AI: Practical Uses for Today's Enterprise Marketers
Niranjan Kumbi — Adobe | Kimberly Galitz — Bandwidth Inc
AI has evolved from a buzzword to a marketing game changer. Come hear how marketers are taking advantage of easy-to-use AI capabilities to drive growth, efficiency, and engagement. Learn about the latest AI innovations designed to help you improve your demand marketing.
Here's what you'll learn in this session:
- How to use AI to hit your goals.
- Understand who is likely to register and attend an event or webinar.
- Intelligently build your audience with likelihood-to-attend filters.
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