Connected Experiences Across Advertising and Marketing - S413
Closed captions in English, French, and German can be accessed in the video player.
Speakers
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SVP, MarTech, City National Bank
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Head of Product, Advertising Cloud, Adobe
Session Materials
About the session
Customers expect personalized, relevant, and connected experiences across all their brand interactions. This requires bridging the historical silos between advertising and marketing technology. Learn about the benefits of connected experiences and how Adobe can help.
Track: Analytics, Insights, and Activation
Industry Focus: Advertising/Publishing, Automotive, Commerce, Consulting/Agency, Consumer Goods, Education, Financial Services & Insurance, Government, Healthcare/Lifesciences, High Tech, Manufacturing, Media & Entertainment, Professional Services, Retail, Travel & Hospitality
Technical Level: General Audience
Presentation Style: Tips & Tricks
Session Type: Session
Audience Type: Advertiser, Business Analyst, Digital Analyst, Digital Marketer, IT Executive, Marketing Executive, Segmentation Specialist, Audience Strategist
Business Type: B2C
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Tools & resources
Customer Success Presented by R2integrated
Rapid adoption to meet customer experience demands
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