PWA Technology Meets Prestige Skincare - E153

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About the session

Acquired by L’Occitane International in 2019, Elemis is the No. 1 independent skincare brand in Britain. Its science-backed skincare products and cutting-edge patented technology are globally renowned, and the company wanted to design and build a site to reflect this reputation. The solution was a progressive web app (PWA) – a mobile-first, future-proof e-commerce site that can scale with consumer expectations. Join Luigi Raffo, senior director of global digital experience at Elemis, and Michael Harvey, chief strategy officer at Corra, to discuss the final product and future roadmap.

Learn about:

  • What a PWA is and what the benefits are of implementing one
  • Why Elemis chose Magento Commerce for its PWA build and why you might want to
  • Ideas for unique customizations to engage and convert customers on mobile

Track: Digital Commerce

Industry Focus: Commerce, Consumer Goods

Technical Level: General Audience

Presentation Style: Case/Use Study

Session Type: Session

Audience Type: Developer, Digital Marketer, IT Architect, IT Executive, Marketing Executive, Mobile Marketer, Commerce Executive, Web Marketer, Commerce Marketer, Operations/COO

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Customer Success Presented by Corra

Designing a one-of-a-kind PWA site with Melissa and Doug

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