The Next-Generation Experience: Beyond the Interface - S101

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About the session

Many of us use UI and UX interchangeably, but user experience encompasses so much more than just the interface. Join the Marketo Engage product team to get a behind-the-scenes look into how we are approaching user experience in 2021, what role user interface plays, and the different elements we are focusing on delivering. Hear a customer’s perspective on how to plan for and embrace these changes.

In this session you will learn:

  • How innovation and accessibility contribute to a powerful user experience
  • Where our user experience stands today and our vision for the future
  • How a Marketo Champion is planning for and embracing change

Track: B2B Marketing and ABM

Technical Level: General Audience

Presentation Style: Tips & Tricks

Session Type: Session

Audience Type: Campaign Manager, Database Marketing Manager, Digital Marketer, Email Marketer, Marketing Executive, Mobile Marketer, Channel Marketer, Content Marketer, Social Marketer, Web Marketer

Business Type: B2B

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