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To Change or Not Change Your CX Journey – That’s an AI Question - S865
Closed captions in English, French, and German can be accessed in the video player.
Speakers
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Managing Partner, 3|SHARE
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Digital Medical Engagement Strategies, Roche
Session Materials
About the session
What if shaking a Magic 8-Ball could really tell us what to do and then back it up with raw data? While AI might not come in the form of an 8-Ball (yet), it can certainly help us decide if making changes to our customer experience journey is a wise decision.
Learn how to leverage the power of AI to
- Change your customers' experience and user journeys based on recommendations from AI and Machine Learning
- Deploy practical and impactful applications across your organization
- Identify the many pitfalls to avoid when implementing your AI and Machine Learning strategies
Track: Analytics, Insights, and Activation, Adobe Experience Platform
Industry Focus: Advertising/Publishing, Automotive, Commerce, Consulting/Agency, Consumer Goods, Education, Financial Services & Insurance, Government, Healthcare/Lifesciences, High Tech, Manufacturing, Media & Entertainment, Professional Services, Retail, Telecommunications, Travel & Hospitality, Distribution/Wholesale
Technical Level: Beginner to Intermediate
Presentation Style: Case/Use Study
Session Type: Session
Audience Type: Developer, Digital Analyst, Digital Marketer, IT Executive, Marketing Executive, Optimization Manager, Operations/COO, UX/UI/Web Designer
Business Type: B2B
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
Tools & resources
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Adobe Analytics
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Adobe Experience Cloud
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Adobe Experience Manager
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