By clicking add to schedule, I agree the Adobe family of companies may share my contact information with Glassbox to contact me about this session. This session may be viewed without adding it to your schedule.
About the session
We’re all on a quest to provide excellent customer experiences. With digital and nonlinear customer journeys becoming the new normal in a post-pandemic world, global brands and new businesses have had to adapt to a new era in the digital world. Integrating and analyzing data from disparate technology platforms and apps is no longer optional but rather mission critical to foster a seamless omnichannel digital experience. Let us help you see through the unknown and show you how Hotwire, an Expedia Group subsidiary, is leveraging Adobe and augmented analytics to orchestrate frictionless customer journeys in real time.
Join us to:
Discover the power of augmented analytics, customer journey mapping, and session replay analysis
Hear from a leader of digital analytics at Hotwire on how they’re using Adobe, augmented analytics, and augmented journey orchestration to create world-class digital experiences
Explore the value of real time at every level with a deep dive into predictions and trends on what is necessary to thrive in the new era of data and analytics
Audience Type: Business Analyst, Developer, Digital Analyst, Digital Marketer, Email Marketer, IT Architect, IT Executive, Mobile Marketer, Data Scientist, Optimization Manager, Web Marketer, Web Analyst, Operations/COO, UX/UI/Web Designer
Business Type: B2C
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.