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Project Winning Scores - MB9-4

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Being able to pinpoint how a customer feels while interacting with a digital experience can help marketers see where they need to make adjustments to increase repeat purchases.

This is powered by Adobe Sensi and uses AI to create customer experience scores for visitors to a website. With this Sneak, marketers can understand more than just what customers are doing, but how they feel while interacting with a website. It also helps marketers identify which paths are leading to those scores so marketers can re-engage customers to increase chances at future conversion.

Session Type: Sneaks

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