A Prescription for a Healthy Adobe Campaign Instance - S801

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Marketers need confidence that their cross-channel platform is in the best operational condition to help them engage with customers effectively & efficiently, across channels. In this session we guide you through a technology health check, share workflow & delivery best practices, and critical actions to take on your Adobe Campaign platform to ensure it's in its best operating condition.

Learn about: 

  • Monitoring campaigns, workflows, and queries
  • Optimizing database table and list maintenance
  • Adobe Campaign performance tuning and workflow and delivery best practices  

Public Track: Personalized Omnichannel Engagement

Type: Session

Technical Level: Intermediate

Presentation Style: Tips & Tricks

Audience Type: Business Analyst, Campaign Manager, Database Marketing Manager, Email Marketer, Channel Marketer, IT Practitioner, Marketing Practitioner, Marketing Analyst

Industry Focus: Automotive, Financial Services & Insurance, High Tech, Media & Entertainment, Retail, Travel & Hospitality

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