Innovation Super Sessions

Commerce Made Personal - SS1

Closed captions in English can be accessed in the video player.

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While commerce is core to every business, increasingly, businesses must evolve to meet the demands of the digital economy. Successful companies can accelerate growth and profitability by leveraging customer insights to personalize shopping experiences across existing and new business models and channels. Winning the B2C and B2B buyer in this dynamic environment requires data-driven tools that use customer context to craft commerce experiences that are convenient and engaging. Join experts from Adobe and leading brands to discover how to execute end-to-end personalized commerce journeys and hear the latest best practices, case studies, and strategies to grow revenue and increase productivity.

Public Track: Commerce Made Personal

Type: Innovation Super Session

Technical Level: General Audience

Presentation Style: Thought Leadership

Audience Type: IT Executive, Commerce Executive, Commerce Marketer/Merchandiser

Industry Focus: Commerce

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