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Innovation Super Sessions
Commerce Made Personal - SS1
VP Experience Manager and Commerce, Adobe
VP, Digital, T-Mobile
Principal Solutions Consultant, Adobe
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ABOUT THE SESSION
While commerce is core to every business, increasingly, businesses must evolve to meet the demands of the digital economy. Successful companies can accelerate growth and profitability by leveraging customer insights to personalize shopping experiences across existing and new business models and channels. Winning the B2C and B2B buyer in this dynamic environment requires data-driven tools that use customer context to craft commerce experiences that are convenient and engaging. Join experts from Adobe and leading brands to discover how to execute end-to-end personalized commerce journeys and hear the latest best practices, case studies, and strategies to grow revenue and increase productivity.
Public Track: Commerce Made Personal
Type: Innovation Super Session
Technical Level: General Audience
Presentation Style: Thought Leadership
Audience Type: IT Executive, Commerce Executive, Commerce Marketer/Merchandiser
Industry Focus: Commerce
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