Closed captions in English can be accessed in the video player.
NVIDIA’s Innovative Approach to Target Recommendations - S818
Sr. Expert Solution Consultant, Adobe
Sr. Manager, Web Strategy, Nvidia
No materials available for this session
ABOUT THE SESSION
Get a deep dive into NVIDIA’s innovative approach to Adobe Target Recommendations and learn how its web team used the tool's many capabilities to create a personalized experience for visitors on their home page and beyond. With a diverse B2C and B2B product portfolio and thousands of digital assets, NVIDIA faced a large challenge in how to present the right content to each site visitor. To address this problem, NVIDIA's web team created a Recommended For You section on their home page that taps into the full potential of Target.
Get a walk-through of their setup and learn about:
- How to configure your Recommendations experiences using multiple audiences, sequential criteria, the category affinity algorithm, and more
- Building a scalable setup that works with a diverse collection of B2B and B2C content, 20+ languages, and different editorial priorities
- Adding a filtering function to your recommendation section to give your web visitors the ability to customize their own experience
Public Track: Personalized Omnichannel Engagement
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
Digital experience insights
Explore even more digital experience insights with these short videos.
Success starts with Experience League.
Find success faster with expert-created courses, self-guided learning, quick video tutorials, documentation articles for all levels and roles, and a community of peers and experts for support along the way.