In-person on-demand session

Analytics Gladiators: Conquer Product Growth with Adobe Product Analytics - S108

Closed captions in English can be accessed in the video player.

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To develop powerhouse digital products, teams need to harness the full breadth of product data to understand user behaviors and motivations that drive product growth. From top of funnel user acquisition, to what compels user adoption. From defining meaningful user segments to engage and retain, to reducing friction points that lead to attrition. Adobe Product Analytics and CJA help product teams become titans of product growth, and nurture users throughout their lifelong journey with a brand.

In this session, you will:

  • Learn how to flexibly manage your product data and develop a complete picture of your users
  • Discover how to get acquisition, adoption, and retention insights in minutes
  • See concrete examples of how Adobe uses Adobe Product Analytics and CJA to level-up their product analytics practice

Track: Analytics

Presentation Style: Tips and tricks

Audience Type: Digital analyst, Marketing executive, Product manager, Marketing analyst, Business decision maker, Data practitioner

Technical Level: General audience

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