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In-person on-demand session
Maximize the Full Potential of Chat Automation - S204
SPEAKERS
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Sr. Product Manager, Adobe
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Sr. Manager of Web Development, Crucial Learning
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Session Resources
ABOUT THE SESSION
As buyers’ and customers’ expectations are changing to expect immediate responses to their questions, B2B companies are investing in conversation automation solutions. Adobe Dynamic Chat offers B2B organizations multiple ways to have conversations with their customers: from automated chat to live chat and now generative chat. We'll talk through a live Dynamic Chat use case and the impact of adding chat to your website.
Key takeaways:
- Different types of conversations that you can now have with Adobe Dynamic Chat
- How to optimize the customer website experience using Adobe Dynamic Chat
- Sneak peek of the new features coming to Adobe Dynamic Chat
Track: B2B Marketing
Presentation Style: Case/use study
Audience Type: Campaign manager, Developer, Digital marketer, Marketing executive, Web marketer, Product manager, Marketing practitioner, Marketing operations , Business decision maker, Content manager, Designer, Email manager, Marketing technologist, Omnichannel architect, Business development representative
Technical Level: General audience
Industry Focus: Industrial manufacturing
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