In-person on-demand session

Turn Your Digital Presence into a Differentiator - S743

Closed captions in English can be accessed in the video player.

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SPEAKERS

ABOUT THE SESSION

In an AI-driven world, customers expect to find accurate, relevant, and engaging information in an instant, regardless of their physical or digital location. Their loyalty is fleeting as they seek information in the cluttered digital landscape. A powerful digital presence helps brands connect with customers and drive results. From startups to established enterprises, the ability to leverage digital platforms at scale is a core differentiator in today’s competitive market.

In this session, learn about:

  • The importance of maintaining an accurate digital presence beyond your company’s website
  • How customer touchpoints like SEO-optimized web pages, online reviews, and social media can be managed at scale to reach customers wherever they’re searching
  • How to pair these touchpoints with on-site solutions, like natural language search, to reach business goals

Track: Content Management, Customer Journey Management, Generative AI

Presentation Style: Tips and tricks, Thought leadership

Technical Level: General audience, Beginner, Intermediate, Advanced

Industry Focus: Commerce, Consumer goods, Education, Government, Healthcare and life sciences, Media, entertainment, and communications, Retail, Telecommunications, Travel, hospitality, and dining

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