Journey Optimizer B2B Edition Roadmap: The AI Future of Account Orchestration

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About the Session

The future of AI-powered account and buying group journeys that fill your pipeline is here! Come see Adobe Journey Optimizer B2B Edition’s roadmap capabilities and mainstage announcements in action. Adobe experts will showcase exciting new AI-driven account orchestration capabilities for buying group discovery, content personalization, sales insights, and journey creation that will streamline and accelerate go-to-market operations like never before. You’ll see proof of how Adobe is changing the game in B2B marketing and empowering teams to reach a new level of automation, business success and marketing career growth like never before!

Takeaways:

- How AJO B2B Edition’s innovation is built to drive B2B go-to-market success in today’s AI-centric world.

- How to use generative AI and AI agents to create hyper-automation for account and buying group orchestration.

- A sneak peek into the exciting 2025 roadmap for Adobe Journey Optimizer B2B Edition.

Industry: Industrial Manufacturing

Technical Level: General Audience

Track: B2B Marketing , Generative AI

Presentation Style: Case/Use Study

Audience: Digital Marketer, Marketing Executive, Marketing Practitioner, Marketing Operations , Business Decision Maker, Marketing Technologist

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