Closed captions in English can be accessed in the video player.
Real-World Insights from Brands Using GenStudio for Performance Marketing
Speakers
-
Group Product Marketing Manager, Adobe
-
Sr. Director, Prospect GTM , University of Phoenix
-
Sr. Director, Brand, Creative & .com, Lumen Technologies
-
Director, Product Management, Adobe
Featured Products
No resources available for this session
Session Resources
Sign in to download session resources
About the Session
Today’s marketers are facing a rising demand for on-brand, quality content to fuel high-performing campaigns. Learn how Adobe GenStudio for Performance Marketing enables creative and marketing teams to collaborate more effectively and scale content production while enhancing performance and preserving brand integrity. Hear directly from Lumen and the University of Phoenix about how they are leveraging GenStudio for Performance Marketing to meet content demands, streamline workflows, and achieve campaign success through fast, flexible content production.
Join this session to:
• Discover how marketers can self-serve content creation while safeguarding brand integrity
• See demos of powerful AI-driven features designed to accelerate campaign time to market and personalization at scale
• Hear firsthand from Lumen and the University of Phoenix on how they are scaling content production, streamlining workflows, and driving towards business outcomes
Technical Level: General Audience, Beginner, Intermediate, Beginner to Intermediate
Track: Content Supply Chain, Generative AI
Presentation Style: Case/Use Study
Audience: Campaign Manager, Digital Marketer, Marketing Executive, Web Marketer, Marketing Practitioner, Marketing Analyst, Marketing Operations , Business Decision Maker, Content Manager, Designer, Email Manager, Marketing Technologist, Social Strategist, Team Leader
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
By accessing resources linked on this page ("Session Resources"), you agree that 1. Resources are Sample Files per our Terms of Use and 2. you will use Session Resources solely as directed by the applicable speaker.
