Customer Experience Orchestration in the Age of AI

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Speakers

  • Anil Chakravarthy

    Anil Chakravarthy

    President, Customer Experience Orchestration Business , Adobe

Session Resources

About the Session

Adobe President of Customer Experience Orchestration Business, Anil Chakvarthy, explores how generative AI is transforming customer experience orchestration. He highlights Adobe’s evolution from digital marketing to real-time, data-driven experiences and outlines how enterprises can leverage AI, data platforms, and integrated workflows to deliver personalized, scalable, and impactful customer journeys.

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