Transforming Performance Marketing & Customer Data Management

Stockholm | 15 minutes
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Adobe AI Showcase for performance and impactful results.

Learn how Adobe's AI solutions are transforming performance marketing and customer data management. Explore how AI-driven tools streamline workflows, automate tasks, and deliver actionable insights, empowering teams to make smarter decisions faster. Discover how AI boosts efficiency, personalization, and enhances the overall customer experience, blending AI with human creativity for extraordinary results by Kalle Heinonen and Dana Icikzone, Adobe.

Speakers

Kalle Heinonen

Senior Solutions Consultant

Adobe

LinkedIn Link

Dana Icikzone

Senior Solutions Consultant

Adobe

LinkedIn Link

  • How Adobe meets content demand with generative AI.

    Learn how Adobe used generative AI to increase CTR by 57%, speed content creation, and boost ROI — while building a powerful new application in the process.

  • Discover the latest media and entertainment trends.

    Annual survey findings from Adobe and Econsultancy highlight the importance of personalization, customer retention, and carving out time to create.

  • The 7 Stages of the Marketing Work Lifecycle

    The marketing work lifecycle doesn’t have to be fraught with inefficiencies. In “The Seven Stages of the Marketing Work Lifecycle” you’ll learn how each core stage can help you e…

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