Adobe Digital Price Index.
The Digital Price Index is the most comprehensive measure of inflation in the digital economy, and it’s made possible by the ability of Adobe Analytics to turn terabytes of data into useable insights.
The Digital Price Index is modeled after the Consumer Price Index, published by the U.S. Bureau of Labor Statistics, and uses the Fisher Price Index to track online prices.
Stay on top of the latest inflation numbers as they move with this month’s Digital Price Index.
Year-over-year percentage change for DPI and select categories.
One trillion+ transactions processed
100 million+unique product SKUs analyzed
Get the context surrounding the numbers with our most recent articles.
Media Alert: Adobe Digital Price Index: Online Prices Fall to 40-Month Low, Down 3.2% In August
Online prices in August 2023 fell 3.2% year-over-year (YoY), hitting a 40-month low—and marking a full year (12 consecutive months) of YoY price decreases. Online prices fell for over half of Adobe’s tracked categories (11 of 18) on an annual basis.
Media Alert: Adobe Digital Price Index: Online Prices Fall For Eleventh Consecutive Month, Dropping 1.6% In July
Online prices in July 2023 fell 1.6% year-over-year (YoY), marking the eleventh consecutive month of YoY price decreases, with the majority of categories (11 of 18) tracked by Adobe seeing falling prices on an annual basis. On a month-over-month (MoM) basis, online prices fell 0.9% in July.
Media Alert: Adobe Digital Price Index: Online Prices Fall 2.6% in June, a 36-Month Low
Online prices in June 2023 fell 2.6% year-over-year (YoY), the most significant decrease since May 2020 when prices fell 1.5% YoY. June marks the 10th consecutive month of YoY price decreases, with over half of Adobe’s tracked categories (11 of 18) seeing prices fall on a YoY basis. On a month-over-month (MoM) basis, online prices fell 1.3% in June.
Developed by Adobe Digital Insights (ADI) in partnership with renowned economists.
Austan Goolsbee
Robert P. Gwinn Professor of Economics at the University of Chicago’s Booth School of Business and former chairman of the Council of Economic Advisers for President Barack Obama.
Pete Klenow
Professor at Stanford University’s Department of Economics, visiting scholar for the Federal Reserve Bank of San Francisco, and member of editorial boards for several financial journals.
Explore other ways Adobe Analytics is helping organizations turn data into insight.
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