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CUSTOMER EXPERIENCE AI MATURITY INDEX

Evaluate your organization's readiness for the age of AI-powered customer experience orchestration.

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Strong tech fuels stronger business results.

When teams have the best AI-powered tools, they do their best work. Discover the insights, innovations, and trends driving operational excellence and ROI.

New IDC InfoBrief — C-suite collaboration in the AI era.
Learn how marketing and IT can align to accelerate innovation and reduce friction for organizational alignment.
How to design for the AI adoption curve.
Explore three steps to move teams from early wins and uneven usage to consistent, scalable ways of working with AI.
Adobe named a Leader in Digital Experience Platforms.
Discover why Adobe is recognized as a Leader and a Customer Favorite in The Forrester Wave™: Digital Experience Platforms, Q4 2025.
Get the latest insights on personalization at scale in the era of AI.
Learn how evolving customer journeys and AI innovations are reshaping customer-focused personalization in this report from Forrester Consulting.

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IT leaders of the world’s most innovative brands trust Adobe.

Reduced contract review time from hours to minutes with AI-powered document workflows.

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Used real-time data to personalize experiences for 600 million global fans.

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Increased revenue by 36% with personalized customer journeys.

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Simplify systems and scale business impact with Adobe.

Great decisions start with clear, connected data. Adobe gives your teams powerful tools and commercially safe AI, letting them deliver experiences that connect in the moments that matter most.