In-person on-demand session

Adobe Journey Optimizer Roadmap and Innovations - S801

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SPEAKERS

  • Roger Woods

    Roger Woods

    Sr. Director, Product Management & Strategy, Adobe

  • Jason Hickey

    Jason Hickey

    Group Manager, Product Marketing, Adobe

ABOUT THE SESSION

Adobe Journey Optimizer is globally recognized as a leader in powering personalized, omnichannel engagement strategies that put the customer at the center of the experience. From real-time customer journey orchestration to omnichannel marketing campaigns to real-time intelligent decisioning, Journey Optimizer delivers a winning experience every time. Hear from product marketing about recent Journey Optimizer releases, compelling customer use cases, and the product vision and roadmap. 

In this session, learn about:

  • Next generation of customer journey management and new orchestration capabilities
  • Powerful GenAI tools that unlock productivity and unleash creativity 
  • Next-best experience and real-time experience decisioning capabilities

Track: Customer Journey Management

Presentation Style: Thought leadership

Audience Type: Campaign manager, Developer, Digital marketer, Audience strategist, Web marketer, Product manager, Marketing practitioner, Marketing operations , Business decision maker, Email manager, Marketing technologist, Omnichannel architect

Technical Level: General audience

Industry Focus: Automotive

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