Building a Seamless Shopping Journey with TikTok and Adobe

ON DEMAND

Closed captions in English coming soon.

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Speakers

  • Ritesh Somani

    Ritesh Somani

    Product Management, Adobe Commerce, Adobe

  • Marie Knight

    Marie Knight

    Director, Strategic Partnerships, Content, Commerce & Workflow, Adobe

  • Rich Wylie

    Rich Wylie

    Global Monetization Partnerships Lead, TikTok

Session Resources

No resources available for this session

About the Session

Every month, 170M+ active users in the United States are discovering, shopping, and buying, all on TikTok. TikTok drives commerce everywhere. Discover how TikTok and Adobe’s commerce integration helps merchants drive measurable results and convert lower-funnel audiences. Learn how to track and measure performance, optimize campaigns, and maximize your ROI. TikTok merchants will be able to run lead generation ads to capture emails and sync their store catalogs to create impactful conversion ads. Join us to unlock the full potential of TikTok for your e-commerce success.

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Track: Commerce, Customer Journey Management , Customer Acquisition

Presentation Style: Thought Leadership

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