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Supercharge B2B Marketing with Adobe GenStudio for Performance Marketing
Speakers
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Director, Strategic Partnerships, Content, Commerce & Workflow, Adobe
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Head of Business Strategy & Operations, Adobe
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Sr. Manager, Channel Sales, LinkedIn
Session Resources
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About the Session
B2B success hinges on marketing tactics that leverage impactful content, precise targeting, and efficient workflows. Adobe GenStudio for Performance Marketing harnesses AI to personalize emails by persona, automate display ads, and integrate with LinkedIn to help organizations achieve meaningful, measurable outcomes faster.
Key takeaways:
Tailor email campaigns for distinct B2B segments, and streamline workflows for quicker, smarter execution
Automate display ads to extend your reach
Track impact with real-time performance analytics
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Industry: Commerce, Financial Services , Government, High Tech, Industrial Manufacturing, Distribution/Wholesale
Technical Level: General Audience
Track: B2B Marketing
Presentation Style: Case/Use Study
Audience: Advertiser, Campaign Manager, Digital Marketer, Marketing Executive, Marketing Operations , Content Manager, Marketing Technologist
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