Adobe SUMMIT

The Digital Experience Conference. 

Learn and be inspired at any time with UK curated industry sessions on demand.

Adobe SUMMIT

The Digital Experience Conference. 

Learn and be inspired at any time with UK curated industry sessions on demand.

Explore all sessions on demand.

FSI

Enhancing Personalization in Financial Services

Kieran Smith, Srinath Kanisapakkam

Digital channels usage in Financial Services continues to grow, and with this increase in usage, comes an increase in customer expectation. Customers are seeking more meaningful interactions that support their financial wellness and help them with decision-making. Individuals expect content...


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29 Min

Enabling Personalization at Scale with a Digital Ecosystem

Baskaran Natarajan, Richard George

Build meaningful and tailored experiences for your customers with an adaptive digital ecosystem that lets you connect and interact with stakeholders, creating value for all. Learn about how TCS helped LSEG to deliver unparalleled customer experiences by...


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23 Min

How to Make the Most of Adobe Real-Time CDP

Shruti Jagtap, Sunish Verma, Aimee Gregg

Adobe’s Real-Time CDP has changed how marketers reach their customers across various channels and deliver personalized customer experiences at scale. Its cutting-edge features break down data silos and create connections across the entire enterprise. We’ll demonstrate how brands can create business value with...


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18 Min

TMTG

BT Sport: Transforming the Sport Experience

Matthew McMahon

With live sport viewing habits increasingly moving away from TV towards digital, and with a CMS reaching end of service, BT Sport relaunched its website and apps using Adobe Experience Manager. Far from a simple lift and shift, the ambition was to create a best-in-class sports media ecosystem, rebuilding everything...


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19 Min

Nurturing Customer Loyalty in a Cookieless World

Mehrotra Ankur, Nicole Glauser

Marketers and businesses are facing immense change. Third-party cookies are being removed without a clear alternative, and customers and regulators have a renewed interest in data privacy. All this has left many wondering what can be done today to address the uncertainty. Join our experts from Adobe Customer...


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20 Min

Personalisation at Scale for TME: Know More, Do More

Quentin Derome, Oliver Lomer

Personalisation at scale (PAS) is the cornerstone of great customer experience, and telecom, media and entertainment companies are looking to PAS to accelerate subscriber growth and retention. Join Quentin Derome, practice lead, and Oliver Lomer, industry strategist, to learn more about what TMEs are...


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24 Min

Public Sector

Consumer Trust: The New Business Imperative

Shelby Farmer, Gustavo Mazal

Strong consumer trust unlocks multiple business benefits and it’s built on delivering on your promises. Hear about how to foster consumer trust and how Adobe is helping brands to build consumer trust through modern data governance, privacy, and security controls, including our release plans for 2022. If you’re in healthcare, financial services, or telco,...


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34 Min

Personalization: Delivering a Tailored Digital Experience

Marisa McKay, Rageshree Parab

MDelivering a connected, cohesive, and personalized experience for your customers across channels and devices feels like the buzzword, catch phrase of the moment. But what does that actually entail? Marketers need to think about personalization from the drop of...


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24 Min

Forms Reimagined: Simplified, Integrated, and Secure

Adrienne Tsai, Arun Taneja

Forms aren't just a list of empty fields to fill out. They are critical to delivering personalized experiences to your customers. When forms are done right, they can drive operational efficiency and transform how your IT teams work – with less manual effort and more intelligent automation. Hear from Adobe’s...


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19 Min

Retail

M&S Personalised Customer Interactions: A Recipe for Success

Michael Klein, Alex Williams

Global retailer Marks & Spencer embarked on a journey in 2020 to transform its personalisation program to deliver more relevant experiences to its wide base of customers purchasing apparel, food, and home goods. As any retailer knows, this is no small…


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24 Min

Nespresso’s Next-Generation Marketing Platform – What Else?

Bruno Mendes, Benedikt Wedenik

Nespresso has developed a range of exceptional coffees, machines, and services tailored to every preference to meet the strictest quality standards. Nespresso is present in 82 countries around the world, with a network of 816 boutiques in 536 cities. In addition, to engage with every consumer in th...


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22 Min

Keynotes and Sneaks

Keynote speakers: Shantanu Narayan, Anil Chakravarthy, Rosalind Brewer, Ryan Reynolds, John Donahoe, Gail J. McGovern

Digital-First Economy: Strategies and Inspiration for Success

Learn from Adobe executives, actress Gillian Anderson, Alex Scott, Broadcaster and Former Professional Footballer, Dame Vivienne Westwood,  Lorenzo Bertelli, Director, PRADA Group, and more, as they share how customer experiences are the currency of our digital economy.

Summit Sneaks

Take a sneak peek at potential future technologies we’re working on. Actress, philanthropist, and producer Kristen Bell will host.