Ajay Sarpal
Founder and CEO
Unicorn Martech
Ajay is a 5x Marketo Engage Champion, Champion of the year 2020, Fearless 50 by Adobe, Adobe Certified Master – Marketo Engage Architect (MCSA), 7x Adobe Certified Expert, 4x Marketo Engage Certified Subject Matter Expert, India and Marketo Measure User Groups leader, and Adobe Credential Advisor.
With nine advanced specializations on Marketing Automation, Ajay considers himself ambidextrous in fixing broken Martech processes and bringing transparency/accountability on multi-channel Marketing revenue influence reports by leveraging Adobe Marketo Measure with the right attribution model. With 23 years of professional experience, Ajay operates a consulting practice to assist clients in accelerating demand generation, ROI tracking and helping them find out which Marketing campaign is impacting top, bottom and middle of the Sales Funnel. Ajay helps Marketing teams get valuable, actionable insights with the help of advanced attribution models using Marketo Measure.
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Darshil Shah
Senior Consultant
Deloitte
Darshil is a seasoned professional with a wealth of experience in the world of marketing technology. With a remarkable track record of over 20 full-fledged Adobe Marketo Engage implementation projects, he has left his mark on enterprise and SMB clients across diverse industries. His expertise lies in seamlessly integrating various MarTech, SalesTech, and analytics platforms with end-to-end Marketo Engage platform implementation.
Darshil is a 2x Marketo Engage Champion, Champion of the year 2022, Adobe Certified Master – Marketo Engage Architect (MCSA), 3x Adobe Certified Expert, 2x Marketo Engage Certified Subject Matter Expert, India and Delhi Marketo User Groups leader, and Marketing Nation Community Advisor.
With a robust technical background, Darshil excels in helping companies tackle the complexities of diverse MarTech platforms. He extends his expertise to the public through 'Purple Me Up,' his newsletter-style blog where he shares valuable insights, tips, and tricks related to Marketo Engage and Marketing Ops.
Darshil is a 2x Marketo Engage Champion, Champion of the year 2022, Adobe Certified Master – Marketo Engage Architect (MCSA), 3x Adobe Certified Expert, 2x Marketo Engage Certified Subject Matter Expert, India and Delhi Marketo User Groups leader, and Marketing Nation Community Advisor.
With a robust technical background, Darshil excels in helping companies tackle the complexities of diverse MarTech platforms. He extends his expertise to the public through 'Purple Me Up,' his newsletter-style blog where he shares valuable insights, tips, and tricks related to Marketo Engage and Marketing Ops.
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Nikki Whang
Product Marketing Manager
Adobe
Nikki is a Product Marketing Manager for Marketo Engage and focuses on competitive intelligence and sales enablement efforts for the enterprise segment. She’s also the lead PMM on the new Engagement Map feature. Prior to Adobe, she was a middle school Math Teacher, Customer Success Manager at McGraw Hill, and MBA intern at Adobe. Nikki is based in NYC and loves checking out new restaurants, plays, and museums.
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