Ericsson: Elevating B2B Customer Experiences

Copenhagen | 22 minutes
Unlock knowledge anytime, anywhere – learning on your schedule.

Ericsson: Transforming B2B experiences with comprehensive customer insights.

Discover how Ericsson leverages AI and deep customer insights to revolutionize B2B experiences, enhancing marketing strategies and crafting seamless customer journeys. By understanding customer behaviors and utilizing comprehensive data analysis, Ericsson optimizes engagement across all touchpoints. Explore how advanced technologies enable the creation of innovative solutions that drive customer satisfaction and unlock new dimensions of successful business interactions.

Click here to download the PDF presentation.


00_config/marketo_form_setup_rules.js - 20251117T121800



30_privacy/privacy_validation_rules.js - 20251001T195718



20_template_manager/template_rules.js - 20260615T160532



90_build/global.js - 20260619T203941



98_progressive/progressive_controller.js - 20260508T83048



90_build/marketo_form_setup_process.js - 20251125T133842



90_build/rendering_review.js - 20251125T142522


hidden-locale
msg-error
Dette feltet er obligatorisk.
setup-translations

no


name
company
mktodemandbaseIndustry = none
FIELD_RULE KEEP
mktoFormsFunctionalArea = none
FIELD_RULE KEEP
mktoFormsJobTitle = none
FIELD_RULE KEEP
mktoFormsPrimaryProductInterest = none
FIELD_RULE KEEP
mktoFormsCompanyType = none
FIELD_RULE KEEP

30_privacy/privacy_validation_process.js - 20260612T141917


hidden-fieldprefs

40_field_management/field_preferences.js - 20250929T205629



50_analytics/adobe_analytics.js - Adobe Analytics 20251117T194631



40_field_management/category_filters.js - Category Filters 20260619T203941


Obligatorisk
Ved å oppgi kontaktinformasjonen min, bekrefter jeg at selskapene i Adobe-familien kan kontakte meg med personlig kommunikasjon om Adobes produkter og tjenester. Se Personvernregler for flere detaljer eller for å melde deg ut når som helst.
Selskaper i Adobe-familien ønsker å tilby deg fantastisk innhold slik som dette samt holde deg oppdatert med personlig kommunikasjon om Adobes produkter og tjenester per e-post og telefon. Ved å sende inn dette skjemaet, godtar du å motta slik kommunikasjon på e-postadressen og telefonnumrene du har oppgitt. Se våre Retningslinjer for personvern for mer informasjon eller for å melde deg ut når som helst.
Valgfri kommunikasjon fra Adobe
Selskapene i Adobe-familien kan holde meg informert med personlige e-poster om produkter og tjenester, Se Personvernregler for flere detaljer eller for å melde deg ut når som helst.
Adobe-familien ønsker å holde deg oppdatert med personlig tilpasset informasjon om produkter og tjenester. Dette kan bety at vi kontakter deg via e-post og telefon. Se retningslinjene for personvern hvis du vil ha mer informasjon. Kontakt meg via:
By registering for this event, I agree the Adobe family of companies may share my contact information with __mktoCoPartnerName__ for the purposes of contacting me regarding this event and/or to promote their products, services, and future events. I understand that I can unsubscribe at any time.
The Adobe Family of Companies would like to use your information to keep you up to date with personalized communications about products, services, and events.

See our Privacy Policy for more details or to opt-out at any time.
Selskapene i Adobe-familien kan holde meg informert med personlige e-poster om __mktoOPContentSubscriptionName__. Se Personvernregler for flere detaljer eller for å melde deg ut når som helst.
hidden-fields
setup-Field Order

General Form Translations



90_build/cleaning_validation.js - Cleaning and Validation 20260615T104331



Partner



Template Manager Module v0.5b



Demandbase Module Config.



Demandbase Module Value Mapping.



60_enrichment/demandbase_processing.js 20251117T205007



Form Dynamics


Speakers

Andreas Månsson

Global Data & CRM Director

Ericsson

LinkedIn Link

  • Telmore increases sales 21% with AI personalized offers.

    Telmore embraces marketing agility to stay ahead in a highly competitive Danish telecom market.

  • Swedbank: Strategy of Proactivity & Personalization at Scale

    Join MariAnne Ygberg, Head of Digital Sales at Swedbank to explore how the bank tackles the challenges of shifting towards a centralized business model and rising customer expect…

  • Transforming B2B Customer Experience with AI

    The B2B industries (Tech, Manufacturing & Services) have been profoundly transformed by digital technology. In this session, we will explore the latest trends in the context of t…

Let’s talk about what Adobe can do for your business.

Request Demo