Inspire your mobile customers all the way to checkout
Mobile is the future of eCommerce. By 2021, 4.8 billion people will be shopping online, with 54 per cent of those transactions completed on mobile devices.
And yet, mobile users are still converting at only 2.25 per cent on average. From pinch-and-zoom navigation to minuscule checkout forms, many of today’s mobile shopping experiences fall short of consumer expectations.
This guide outlines the key considerations to have in mind as you design a truly memorable mobile commerce environment. From the essentials behind a great mobile experience to real-world mobile makeovers, learn how you can inspire your customers all the way to check out.