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Personalized shopping gets real — in real time.
Less than half of retailers personalize more than half of the customer journey. But 72% of consumers expect to be recognized as individuals when they shop.
Our new guide, Next on Retailers’ Personalization Shopping List: Real-Time Experiences featuring Premier partners AppsFlyer, Medallia, Sinch, Yext and IBM, can help retailers bridge this gap with the right tech stack and data strategies.