REPORT

Adobe is a Leader in content marketing platforms.

Explore how Adobe is recognized as a Leader based on our Ability to Execute and Completeness of Vision.

Adobe is proud to be named a Leader in the 2026 Gartner® Magic Quadrant™ for Content Marketing Platforms report.

We believe this recognition underscores how our content marketing system unifies planning, creation, workflow, delivery, and performance insights — all while ensuring brand safety and compliance at enterprise scale.

We feel the report highlights Adobe’s strengths, including:

Global operations supporting enterprise customers across diverse industries
Integrated workflows across Adobe Creative Cloud and Adobe Experience Cloud
Agent-based orchestration and content analytics for stronger performance and governance
Expanded GenAI capabilities powered by Adobe Firefly

Check out the full report to understand how Adobe is evaluated.

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Gartner, Magic Quadrant for Content Marketing Platforms, Jeff Cohen, Rene Cizio, Jess Walker, 2 April 2026.

Gartner and Magic Quadrant are trademarks of Gartner, Inc. and/or its affiliates. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Adobe.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.